It’s developing a killer, unique marketing message that will put any and all of your marketing…and referrals on steroids using the 5Q Process. Join Mike as he walks you through the 5 steps to create a USP that will bring you at least three new referrals, per client, each year:
1. Something that only you can claim
2. Something that addresses something that keeps your target market up at night (greed, fear or frustration)
3. Something very specific
4. Something very brief and memorable
5. Something that gets them to say, “Tell me more…how do you do that?
In this pre-recorded webinar, Mike walks a group of financial advisors through the process, helping them create their own killer elevator speech. You can access at no cost, my treat. Email me at mike@5Qgroup.com