Monthly Archives: April 2022

What Do Clients Really Want When It Comes to Their Decision on Whether to Work with You or Not?

In the book Boomer Consumer, by Matt Thornhill and John Martin… they delve deeply into this very question.  It is an excellent read, but one table was particularly helpful.  The Percentages of Boomers who answered “Very/Somewhat Important” for these attributes: … Continue reading

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I Know I Should Do This… but I’m not very good at it!

Does your website need improvement?  Need help writing your press release?  Is your business card boring and forgettable?  You’d like to begin creating video content, but you aren’t sure how to get started or the best way to do it? … Continue reading

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Best Advertising You Don’t Pay For…

Do you know something that you wish you could tell prospective clients about?  Do you want to get hundreds of thousands of people to pay attention to what you have to say?  Is there an idea you have that you … Continue reading

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