Gut Reaction… key to getting appointments!

Go to a bakery and have them use their new technology to put your Logo or Unique Selling Proposition on a cookie!

You can use this idea to get more appointments to actually show up. You simply mail them the confirmation letter with a couple of cookies as a thank you for making and coming to the appointment.

What do you do at a trade show (Senior Expo, Local business Expo, etc.) to get everyone to come to your booth? Logo cookies.

You could drop off the cookies at all the schools in your area for a back to school treat for the teachers… along with some information about how you help teachers.

How about companies in your area? Trade groups? And the list goes on and on. A cookie is a certain way to get people to “digest” your name… and if you are creative… a phenomenal Unique Selling Proposition!

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.
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