Make It Easy for Your Clients to Refer to You!

Even clients who love us are skittish to give us referrals.  Here’s an easy, low-key way for your clients to make an introduction to you and their neighbors.

We all feel more comfortable doing something when we know others around us are doing the same thing. Consensus is the principle behind the “Neighborhood Mailings” technique.

Every time you bring on a new client, you send a postcard to their neighbors (with the clients’ permission) announcing you have helped another person just like them. The postcards call to action is for the neighbor to request their own FREE “Personal Organization Kit.”

You can see both the postcard and how to put together your own Neighborhood Mailing program in the 3-page guide you can download here.   Courtesy of 5Q Group.

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.
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