Even clients who love us are skittish to give us referrals. Here’s an easy, low-key way for your clients to make an introduction to you and their neighbors.
We all feel more comfortable doing something when we know others around us are doing the same thing. Consensus is the principle behind the “Neighborhood Mailings” technique.
Every time you bring on a new client, you send a postcard to their neighbors (with the clients’ permission) announcing you have helped another person just like them. The postcards call to action is for the neighbor to request their own FREE “Personal Organization Kit.”
You can see both the postcard and how to put together your own Neighborhood Mailing program in the 3-page guide you can download here. Courtesy of 5Q Group.