Now is the time to make sure your community knows you care about them

Do you care about your community?  I know you do, and many advisors do A LOT of volunteer work.  If you are, don’t hide it!  Make sure your client base, prospects and the community know what you are doing to help them and more importantly, why you are doing it.

You don’t have to brag… instead couch it as:

  • How much you love your community
  • As a call to action for the rest of the community to take action
  • As a way to let others know about the help that is needed

Remember, when it comes to sales… People don’t care how much you know… until they know how much you care.

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.
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