Top 10 Ways to Get People to Hear, See, and Act on Your Marketing

I lied to show you that it works… Top 10 Lists… and for that matter, any list grabs people’s attention.  They can’t help it!

Come up with a steady flow of top 10 lists:

  • Top 10 tax savings ideas for retirees
  • 10 best online tools investors can use to make better investments
  • 10 things that can financially ruin your retirement… and how to avoid them

And it doesn’t need to be ten:

  • 5 ways to instantly increase your retirement income
  • 3 ways to boost your Social Security retirement income
  • 5 ways to both increase your vacation’s fun… and decrease its cost!

You are tapping into people’s curiosity.  Did you know that over 1/3 of Buzzfeed’s posts have a number in the title?  People love short, easy-to-digest information.  Lists give them that.

What do you do with your list?

  • Email them to your clients and prospects
  • Create a video about them
  • Add them on your website
  • Send out a press release
  • Make them a part of your monthly newsletter

And the great thing about these lists is that they can be recycled.  Use them once a year or when something occurs in the news that would make your list apropos.  

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